Mass customization can make fashion more sustainable if customers are willing to wait for it

The fashion industry produces far more inventory than it sells, consuming and polluting more of the planet’s resources than necessary and generating about 10% of the world’s greenhouse gas emissions. Much of this excess merchandise ends up in landfills or is burned, prolonging the environmental assault. Mass customization, where customers order clothing made to their … Continue reading Mass customization can make fashion more sustainable if customers are willing to wait for it